How live chat will enhance your sales and customer conversion

Live chat simply makes your efforts of increasing sales , clientele and customer conversion easier like never before. It’s an easiest way of answering your customer queries at a time. Keeping a track of your potential customers and website visitors. Through an effective and stable live chat you can monitor your site hits or stats and invite visitors to chat online. Growing number of your potential customer is just one click away, you can help or assist your valuable customers or clients through online live chat support in real time. To choose a best and comprehensive live chat for your website is the wisest or important decision taken by any business in the world of information technology.

It is a web-based software service of enterprise level, and can be proved as a useful tool to upgrade your customer support practice to deliver the speed. Every business no matter big or small is becoming customer centric in terms of generating good results, profits or goodwill. Live chat will give you a chance to provide details about your product or service to new potential customer. Live chat enables to retain post sales satisfaction of your customers or clients as it is assumed that after sales support to customers without any hassle is a way to generate more and more customers or leads.

The Way of Providing Customer Satisfaction with the Help of Live Chat

Now a days success is not depend on technology which you have, the success is only depend on the way for using your technology. This holds true for live chat. The most important advantage of live chat for delivery the customer service, customer satisfaction and site visitor reach out from a position of knowledge.

Qualified Chat Operator

In the service delivery the quality is more important than quality. your chat operator should have good command of your language and also they are well known about their product and service which you provide. They should be able to respond to chat request in a timely manner with any delay or hold lines. You should dedicate your chat operator for providing better customer satisfaction because if customer will satisfy once time he will come back again.

Right Position of Chat Buttons

Without frequently viewing and tracing your live chat button on your web site, your customer can’t use your live chat application. No matter how prevailing and successful your chat application. It’s just a wasteful thing if your customers can’t locate your live chat button easily. So the placement of button should be very prominently.

Correlation between Live Chat and Increased Sales

In a current study and industry research study of the Efficacy of Live Chat as a Website Communication Tool, the researchers found that those companies which set up live chat on their websites tend to report a higher level of sales and increased market share. The study surveyed 250 consumers and found that almost 60% of online shoppers who have used live chat at least once typically go looking for websites which provide live chat service so that they may shop on those websites. The study also demonstrated an irrefutable connection between live chat and brand loyalty. The study arrived at five very interesting conclusions which would most certainly interest website owners, online marketers and e-entrepreneurs such as you. Here are the conclusions:

• Live chat is without doubt influential during the sales cycle. Throughout the study, online shoppers indicated that live chat positively impacts their likelihood to buy products and services as they surf the Internet looking for things to purchase. As many as 58% of the entire sample said that if a website offered live chat, that fact alone would positively influence their decision to make a purchase on that website. Chat is the most preferred communication method when a visitor is having trouble finding an item or experiencing an error during checkout, the study has concluded.


• Internet companies that fail to provide popular live chat services such as Live2Support are missing out on new business. Those shoppers who shop more frequently online and those that spend more money-- measured either by the average amount they spend when shopping, or the greatest amount they have ever spent in a single purchase-- are more likely to choose live chat during sales interactions. Moreover, these shoppers rank the positive influence of live chat much higher than other groups.


• Live chat has a loyalty effect, specifically with those customers who spend a considerable amount of money online. The survey shows that customers who have had experience with live chat are more likely to return to, and make repeat purchases from websites that provide live chat service. In general, chat customers tend to select the live chat over other methods during the sales cycle. More than 50% of those consumers surveyed cited that they are more likely to trust a website that offers live chat. They in fact prefer to shop at sites that offer the option of live chat.


• Online retailers with live chat can improve results by following a few consumer-driven best practices. The study discovered several ways in which retailers can optimize their live chat software implementation.


• The most interesting conclusion of the survey is that live chat may be even more critical and relevant to service companies than it is to online companies or e-commerce portals. Many website features which shoppers indicated would influence their decision to buy are not relevant to service-only companies, such as product images or product catalogue searching.

As a result, live chat's importance is even greater for service providers such as institutions of higher education, law firms, accountants, counseling services, consulting firms and others. As is evident from this highly scientific survey conducted in a controlled environment, live chat is a must have for your online business.

Live Chat Is The Best Way of Online Customer Service

Live chat is the best way to provide fast & instant customer service because with help of live chat, the operator can handle multiple customers at same times & operator can show multiple documents, images and other important thing to customer which he cannot show by email or through phone call. Live chat is small word but it works multiple tasking like increasing your sale, promoting your business, and attract customer easily. If the customers have any inquiry regarding your product, he can solve at that time when their buying interest is on peak. Live chat solutions helps to create long-term relationships with your customer base. Customer support through live chat can go a long way in building and preserving customer confidence.